If you’re frustrated with training, staff or even managers…
It’s because you’re using outdated training and systems.
With Gen Z and post-COVID mentalities, the workforce has changed the way people learn, buy in, and get motivated. Times have changed, and so should your training and systems.
What you’re missing is costing you:
Higher Turnover
Weaker Leadership
Lower Guest Retention
Lost Revenue Every Shift
The 30% Rule Protocol has scaled 300+ restaurants and hotels. Why? Because it’s not just “better training”. It’s the new systemized protocol that:
Creates Consistent Results
Builds Highly Effective Leadership
Embeds Hospitality Into Every Interaction
Bottom line: you’ll increase sales, lower turnover, and build the culture you always wanted. Or keep gambling on old methods and stay stuck
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"(The 30% Rule) gives managers and employees the tools to faster an ownership mindset"
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Most “consultants” = one person. One playbook. One way of doing things. If it fits your culture, great. If it doesn’t, you just wasted money and time.
Hope isn’t a strategy
Hope doesn’t lower turnover. Hope doesn’t scale culture. Hope doesn’t build systems that last.
Now, here’s what we are: We’re not a one-man show. We’re a
team of 12 executives from:
-The Ritz-Carlton
-Montage
-Chick-fil-A
-Hillstone
-Marriott
-Disney
-Sam Fox
-Starbucks
-Blue Bottle
-The Cheesecake Factory
Why does that matter?
Because experience creates perspective. And perspective creates solutions that actually work.
We’ve seen inside dozens of successful organizations. We know:
So instead of:
Outdated training built for someone else’s company, a one-size-fits-all playbook, or betting on one consultant’s opinion.... You get:
When you work with us, you’re not buying “advice.”
You’re investing in a proven team that already knows what it takes to build hospitality systems that scale.
Running a restaurant, hotel, or café is hard. Really hard. If you’re reading this, you’ve probably felt at least one of these (maybe all of them):
Staff keep quitting
Guests get inconsistent experiences
Managers push paper instead of leading people
Servers don’t upsell
Menu knowledge is weak
Training fades after a week
You’re stuck in daily operations
Nobody’s accountable
Culture is slipping
Scaling feels impossible
The 30% Rule Protocol. A proven framework that's
scaled 300+ restaurants, hotels, and cafés, then
tailored to your exact venue and brand.
We do the heavy lifting. You get the results.
The 5 Phases of the 30% Rule
Advanced Leadership
High-Level Systems
Dynamic Training
Follow-up Mastery
Accountability
We have endless success stories from 1-unit to 50-unit owners who have scaled, exploded profits, built the culture they always wanted, and developed systems and training that actually stick long term. Forget random testimonials from random restaurants. These are real success stories from award-winning brands and restaurants you can actually find online, told in their own words.
